My 5 Secrets to Getting Booked Consistently for 25 Years

By Jason Hewlett, CSP, CPAE The first NSA meeting I ever attended—22 years ago—featured a brilliant, well-known keynote speaker who emphatically proclaimed, “Do not EVER speak for free.” Oddly, I had just seen that same speaker a few days earlier… speaking for free at a charity event. That’s why I came to NSA in the first … Read more

Let’s Get Candid About Keynote Speaking Fees!

By Crystal Washington, CSP, CPAE I owe you an apology. As the person who introduced using “pineapples” in place of quoting actual numbers when I hosted the NSA podcast—I know you’re groaning—I think it’s time we have a candid discussion about speaker fees in 2025. First, I must share that I’m writing from the perspective … Read more

The Business Behind the Curtain: 25 Ways to Create an Amazing Speech – That Doesn’t Include the Speech

By Shep Hyken, CSP, CPAE One of the highest compliments a speaker can receive is being invited back to present for the same client. It validates that you weren’t just good, but good enough—or should I say amazing enough—to be invited back. Who doesn’t love that? But there’s another compliment that’s almost just as good, … Read more

Embrace Change: Reinventing for Growth and Success

By Cliff Quicksell, CSP, MAS+ Nearly two decades ago, I had the pleasure of hearing a dynamic speaker, Jim Tunney, CPAE, Cavett Award Recipient. Jim was a former NFL referee and spoke on the topic of reinvention and change – it was spectacular. During his presentation he uttered this statement which has become the central … Read more

Booked and Busy: Why Every Speaker Must First Be a Salesperson

By Courtney Clark, CSP and Dr. Andy Neillie, CSP You’re not just a speaker. You’re not just a storyteller. You’re not just a subject-matter expert with a killer keynote. You’re also—whether you like it or not—a salesperson. That sentence might make you cringe. For many of us in the speaking profession, “sell” can feel like … Read more

Why Writing My Latest Book Was a Huge Mistake: And What Every Speaker Can Learn from It

By Stephen Shapiro, CSP, CPAE In mid-2024, I published what I believed to be my most important book yet. It tackled today’s biggest business buzzwords, including uncertainty, volatility, disruption, and AI, and offered practical frameworks to help people and organizations regain a sense of clarity, stability, and focus. As someone who’s spent decades thinking about … Read more