By Meridith Elliott Powell, CSP, CPAE I think the speaking business is one of the toughest ways I have ever chosen to make a living. Making sales calls to land consulting jobs or new coaching clients, I have always found easier than winning a speaking engagement. There are so many reasons this business is hard: … Read more
By Wally Adamchik, CSP | One of the biggest challenges we face is finding and talking with qualified prospects. Nobody likes to be sold to, but many people like to talk. Research is your opportunity to get people talking. You gain access, establish credibility by asking good questions, and gather content to use in your … Read more