By Maura Thomas, CSP Ask a bunch of NSA members why they join and attend events, and I bet the most common response you will receive is some version of, “It’s the people.” But this short phrase really doesn’t convey the powerful meaning behind it. Admittedly, my first few NSA events were intimidating, and it … Read more
By Alan Weiss, CSP, CPAE Once you identify yourself by a category—speaker, trainer, facilitator, coach, consultant, and so forth—you become a commodity, and subject to price comparisons. I tell everyone who approaches me for advice that they need to: Understand this is the marketing business. Build their brand so that they are unique. Focus NOT … Read more
By Tony Chatman, CSP In late October of 2021, I received a text from a friend from college. She simply asked if my wife and I would like to join them in Mexico in five weeks. They owned a place in Playa Del Carmen, so all we’d need to do is get there. We jumped … Read more
By Jason O. Harris If you’ve ever spent any time around aviation, you know there’s one rule pilots repeat so often it becomes muscle memory: Aviate. Navigate. Communicate. It’s the principle we fall back on when things get bumpy or when the fit hits the shan at 3 a.m. over the Atlantic Ocean. It’s what … Read more
By Carolyn Strauss, CSP I just spent the weekend at the CSP® Summit in Scottsdale, Arizona, surrounded by 150 Certified Speaking Professionals™, some of the best speakers in the world…. And I couldn’t speak. Not a whisper. Not a croak. Nothing. I arrived with a perfectly normal voice the night before the Summit. Woke up … Read more
By Susan Frew, CSP — Keynote Speaker, AI Strategist, and Author of RECODED: Upgrade Your Business DNA with AI For a long time, the three things that made someone a successful professional speaker were talent, determination, and travel. You could make a living if you could get people to pay attention, keep booking gigs, and … Read more
By Heather R Younger, J.D., CSP I joined the National Speakers Association in 2018 and later served as President of NSA Colorado. In those years, I have watched our profession grow in both reach and noise. Open LinkedIn on any given day, and it seems everyone is a keynote speaker. I celebrate the enthusiasm, but … Read more
By Jim Cathcart, CSP, CPAE, Cavett Award Recipient With 3,500 paid speaking engagements over the past 48 years, I have taken about 9,000 separate flights, including connections. I’ve stayed in over 3,000 hotels and taken a huge number of taxis, limos, private and Uber rides in places where I had never been before. What are … Read more
By Dr. Celina Peerman, CSP In my last article, I wrote about the tension many speakers face as we grow — how success can sneakily outpace our systems, our energy, and even our joy. What I’ve learned since then is this: capacity isn’t about keeping up. It’s about building ahead. If your speaking business is … Read more
By Dr. Celina Peerman, CSP I still remember the moment I realized I couldn’t do it all myself anymore. I was walking off stage after delivering a keynote that had taken weeks of preparation, managing all the logistics, communications, travel details, and follow-up myself. My inbox was exploding, and I had multiple training sessions booked … Read more