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By Maura Nevel Thomas, MBA, CSP The final lessons I’ve collected on building a thriving speaking business involve strategic growth and cultivating the professional relationships that continue to sustain me. These lessons include smart referrals, increasing rates with confidence, staying relevant, and engaging meaningfully with our professional community—all while maintaining the personal well-being that makes … Read more
Read MoreBy Maura Nevel Thomas, MBA, CSP Once you’ve considered the foundational items covered in Part 1, the focus shifts to creating efficient systems and strategic market positioning. This section covers the operational backbone lessons that enabled my growth —from systematizing my processes to mastering client qualification, pricing strategies, and even travel logistics. These lessons helped … Read more
Read MoreBy Maura Nevel Thomas, MBA, CSP This has been on my mind for years. I entered this business as a trainer, taking lessons I had learned from my decade in the productivity space. The first paid workshop I delivered was a “lunch and learn” for a state government office in 2006, where I earned $100. … Read more
Read MoreBy Harvey Mackay, CPAE Public speaking is one of my favorite pastimes – and it should be, considering all the speeches I give every year. I speak to huge corporations and highly-specialized groups and get paid well for the privilege. I’m often asked for advice on making effective and interesting presentations. Seems a lot of … Read more
Read MoreBy Ford Saeks, CSP, CPAE Everybody’s talking about AI. It’s the hot topic at conferences, the buzzword in boardrooms, and apparently the newest line item on speaker one-sheets across the country. The problem? Most of the content being delivered from the stage isn’t strategy—it’s a book report. Summaries of what ChatGPT can do, mixed with a few … Read more
Read MoreBy Jim Pancero, CSP, CPAE | How are you, as a professional speaker/trainer/consultant growing your speaking business? Most have no real plan or strategy for what they need to do to have a successful, and profitable long-term speaking career. What does your plan look like…and what are you doing each week to advance this master … Read more
Read MoreBy Sylvie di Giusto, CSP, CPAE Talk to any speaker long enough, and one dream is bound to surface: taking their message to a global stage. The allure is understandable: images of exotic destinations, selfie-filled reels beside iconic landmarks, late-night receptions under foreign skies, multilingual backstage crews managing headset switches, and spontaneous applause in languages … Read more
Read MoreBy Marcey Rader, CSP | Want to be sexier in your speaking business? You already rock the stage. But what about backstage – the messy, unsexy side, where the sausage gets made? Let’s talk about building systems that keep you in your zone of genius and off the hamster wheel. Why bother? Systems = … Read more
Read MoreBy: Sharon Weinstein, CSP, MS, RN, CRNI-R, FAAN, CVP | I’ve held a lot of microphones in my life. Town hall meetings. Hospital boardrooms. Government offices. Conference panels. I’ve briefed ministers, board members, nurses, and CEOs—often in the same week. At one point, I was in three countries a week, translating healthcare goals into policy … Read more
Read MoreBy Sam Demma*, CSP | In July of 2023, I sat in the back of the ballroom in Orlando, Florida, watching a parade of brilliant speakers walk across the stage to receive their CSP, CPAE, and respective awards. Moved to tears by the remarks from Dr. Willie Jolley, CSP, CPAE, Cavett Award Recipient, I scurried … Read more
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