How to Use Metaphors and Analogies in Your Talk
The Power of Psycholinguistics for Speakers
October 14, 2026 | 3 p.m. ET/12 p.m. PT
How to Use Metaphors and Analogies in Your Talk: The Power of Psycholinguistics for Speakers
Guest: Sara Gilbert

Have you ever felt that your message was clear… yet somehow, it didn’t land the way you intended?
In this webinar, Sara Gilbert, award-winning business strategist, mindset coach, and keynote speaker, will guide you through the art and science of using metaphors and analogies to create emotional resonance, deepen understanding, and move your audience to action.
Get your pen and paper ready: Sara is known for her content-rich sessions that deliver practical tools you’ll want to use immediately. She weaves together neuroscience, linguistics, and real-world communication strategies to help you create language that sticks, spreads, and shifts perception.
Imagine leaving this session with sharper language, real-time breakthroughs, and tools to elevate your influence the moment you step on stage. Don’t miss this opportunity to take your communication from competent to captivating.
After this session, you'll be able to:
- Decode the psycholinguistic principles behind why metaphors and analogies bypass resistance and activate transformation
- Craft and layer metaphors and analogies for different types of audiences
- Transform abstract concepts into concrete mental images that make your message unforgettable
Register below to join us on Wednesday, October 14 @ 3 p.m. ET for this upcoming webinar.
The event recording will be available exclusively for NSA members in the Digital Vault.