Influence 2021 | Radical Relevance

Caesars Palace
July 10 - July 12, 2021 | Las Vegas, Nevada

Radical Relevance
An In-Person & Online Event

Influence 2021 is our flagship event for the year! We are thrilled that we can all gather safely together for the first time in two years.

What’s Influence 2021 all about? Helping you become a better speaker and building your business –

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 Erin King

Erin King is a three-time entrepreneur, two-time bestselling author, podcaster, and the CEO of Socialite Agency. She has helped clients ranging from The AcademyAwards in Hollywood to The United States Navy at the Pentagon communicate more compellingly. She is also the creator of The Social Media Spa, which has helped over 10,000 network marketers sell smarter by leveling up how they show up online.


Judson Laipply, M.Ed, CSP

Judson Laipply, M.Ed, CSP, has been seen on The Today Show, Ellen, GMA, America’s Got Talent, and in Tosh.O. In 2006, he became the world’s first viral video when the video of his finale piece “The Evolution of Dance” exploded on a little know site at the time called YouTube. It was the first video to hit 100 million views and held the spot for most watched videos for close to 3 years.


Dr. James Smith, Jr., CSP

For over 20 years, hundreds of thousands of people, both national and international audiences of all sizes, have experienced the passion, creativity, storytelling, unshakeable positivity, and mind-shifting power of Dr. James Smith, Jr. CSP.


Bill Cates, CSP, CPAE

Bill Cates, CSP, CPAE, is a hard-working, successful speaker and business owner. He is a founding member of NSA’s Million Dollar Speakers Group and has sustained a seven-figure speaking business by becoming extremely focused on his business. Bill’s referral system has been featured in Success Magazine, Selling Power Magazine, the Wall Street Journal, and Entrepreneur Magazine. And his own business success has been featured in Money Magazine.


Gerry O’Brion, CSP

Gerry O’Brion spent his career working for billion-dollar brands like P&G, Coors, and Red Robin. He made TV commercials that sold billions of dollars of soap, beer, and burgers. Now, he reveals the secrets used by big companies to get you to buy and shows you how to apply those techniques directly to your business.


Candice Mama

Candice Mama is one of Vogue Magazine’s top 33 most inspiring women globally, alongside Nicole Kidman, Michelle Obama, and Malala Yousafzai. She was named in the Top 20 African Women by the African Union and United Nations, celebrating women who have contributed to building peace in Africa.


Your health and safety are paramount for us while planning our upcoming INFLUENCE 2021 in-person experience. NSA is in constant communication with our partners. We are painstakingly following safety measures from federal, state, and local officials while still creating a unique and unmatched opportunity to become a better speaker and build a better business.

While the safety measures are still evolving, here is a shortlist of the safety precautions we're planning for those who join us in Las Vegas:

  • Requiring face coverings for all attendees, hotel staff, AV team, NSA staff, and anyone else participating in the event
  • Limiting the amount of in-person attendees to 250. This space can typically hold 3,000
  • Each room is being configured to provide at least six feet of distance between attendees
  • Proper signage to help attendees navigate the conference space along with marked entrance and exit doors
  • Scattered breaks and traffic flow to negate large gatherings of attendees
  • Daily temperature checks before entering the meeting space
  • Anyone who will not follow our safety guidelines will be removed from the event with no refund

While we're excited to offer the option to attend INFLUENCE 2021 in person, we understand that you need to consider your own health as well as the health of your family. If you're not comfortable joining us in person, we highly encourage you to still join us virtually. Our virtual attendees will still get a powerful experience and have ample opportunities to meet with other attendees, our partners, and presenters from the comfort of their own homes.


Vice President Meeting Operations Las Vegas
Caesars Entertainment 

Through detailed collaboration and adherence to the Nevada Guidance for Safe Gatherings in partnership with the local health and safety experts, Caesars Entertainment has implemented a comprehensive plan to put everyone at ease while providing an enjoyable stay in Las Vegas.

Our banquet and culinary experts have taken a creative approach to food and beverage, providing restaurant-quality offerings for your conference that will delight you while adhering to the health and safety standards.  From arrival to departure, we are following all outlined health and safety protocols located on our website.

We look forward to welcoming you soon.

NSA’s Chair, Barry Banther, would like to personally invite you to Influence 2021 –

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Event Agenda

Saturday, July 10, 2021

Main StageDeeper Dive Stage

1:00PM - 7:00PM

General Session

5:30PM - 7:30PM

Welcome Party

TBD (PM Session)


Bill Cates, CSP, CPAE


Becoming Radically Relevant




Bill Cates, CSP, CPAE


Radical Relevance Through Reputation Marketing

Sunday, July 11, 2021

8:00AM - 5:00PM

Registration & Bookstore

9:00AM - 12:00PM

General Session

12:00PM - 12:55PM


1:00PM - 6:00PM

General Session

7:30PM - 9:00PM

Foundation Event
Monday, July 12, 2021

8:00AM - 5:00PM

Registration & Bookstore

8:00AM - 9:00AM


9:00AM - 12:00PM

General Session

12:00PM - 12:55PM


1:00PM - 4:15PM

General Session

4:15PM - 6:00PM


6:00PM - 8:00PM

CPAE Award Ceremony 

8:00PM - 9:00PM

Dance Party

Hotel booking information for Caesars Palace (including special rates for select rooms) will be emailed to attendees upon event registration. 

Featured Events


3570 S Las Vegas Blvd, Las Vegas, NV 89109


McCarran International Airport
5757 Wayne Newton Blvd, Las Vegas, NV 89119

Parking & Transportation:

We'll fill you in on parking details soon!


Group 1


Dress however you represent your business! If the full business regalia is your thing, flaunt it. If you're more business casual, we welcome you too! We always recommend bringing a light jacket or layered clothing in case you get cold in the conference space.

Group 2


Food will be individually wrapped and served to help prevent COVID-19 spread. If you have dietary restrictions, please let us know during your registration and we'll have meals prepared for you.

Group 3

Health & Safety

Your health and safety are paramount for us while planning our upcoming INFLUENCE 2021 in-person experience. NSA is in constant communication with our partners. We are painstakingly following safety measures from federal, state, and local officials while still creating a unique and unmatched opportunity to become a better speaker and build a better business.

Frequently Asked Questions

Is INFLUENCE 2021 an in-person event?

INFLUENCE 21 will be a hybrid event! If you want to join us as part of the limited in-person attendees in Las Vegas, we're excited to have you! If you'd like to watch from home, you'll still get the same opportunities to learn and connect from the comfort of your audience. 

How many in-person attendees will you have?

As of right now we will only allow 250 attendees to join us live. The space we're using can hold up to 3,000 people, so we'll have plenty of space to maintain social distance. 

Can I register as a virtual attendee and upgrade to in-person later?

As long as space permits, yes! You can add the in-person experience in your MyNSA account. 

How will I view the content at home?

We're using an awesome event program called Socio! From this one place, you can watch the live streams, catch recordings, download handouts, and network with other attendees. We'll send instructions on accessing the event space closer to the event. 

What happens if I get sick right before the event?

First of all, get better! While we'll be sad that you can't join us in Las Vegas, your health and the heath of all our attendees is critical. If you're feeling ill before the in-person event, please stay home and watch the content from our event app. Give us a call and we'll be happy to discuss how use the in-person registration costs for another NSA opportunity!

I can't make it to INFLUENCE, can I watch the recordings?

The session recordings will be available to view in the NSA Digital Vault about a month after the conference! 

Let's get Radical.

See you in Las Vegas.

It's time to improve our businesses so we're always relevant and prepared for whatever happens in the speaking world.