Build a Better Business

Recession Proof Your Speaking Business with Expert Positioning: Presented by Debbie Allen, CSP

4-part mini course

February 7 | 5 PM ET

This session kicks off the 4-part series

Recession Proof Your Speaking Business with Expert Positioning Presented by Debbie Allen, CSP

Get your speaking business on the fast-track this year by increasing opportunities to use your skill of professional speaking in multiple ways. Learn how to create a one-page business plan for success with multiple income streams. During this four-part mini course presented by Debbie Allen, CSP you will uncover the steps to help recession proof your business, focusing on branding, multiple income streams and a solid strategic business plan.

At the completion of this program participants will be able to:

Successfully create a business plan and overall vision for success.
Plan multiple income streams with the skill of speaking on stage and online.
Compare past financial downturns and economic changes to reinvent and reposition your speaking business and open up more doors to opportunity in any economy.
Develop a solid strategic action plan and one page business plan to lead you on the path towards building your own speaking empire.

Enroll for This Session

*You are registering for the FIRST session of this four (4) parts series which is open to Members and Non-Members. Only current NSA Members will be able to register for sessions 2-4 at the conclusion of the first presentation.

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session overview

Session 1: Recession Proof Your Speaking Business with Debbie’s Expert Positioning Branding Model (Members and Non-members)

Tuesday, February 7, 2023 @ 5:00 PM Eastern (60 min)

In this first session, Debbie Allen, CSP will introduce participants on how to reinvent to recession proof their speaking business by standing out amongst the crowd.

At the end of this session, participants will know how to:

Reinvent Your Business and Build Instant Credibility with Books
Uncover the Expert Positioning ™ Business Formula to Build, Grow and Profit as the Go-To Expert in Your Niche Market
Create an Expert Brand Foundation You can OWN
Create Multiple Income Streams Around Your Expertise

Session 2: Double or Triple Your Speaking Income by Offering Additional Income Streams Around Your Expertise (Members Only)

Tuesday, February 14, 2023 @ 5:00 PM Eastern (60 min)

In this second session, the focus will be on speaking and selling your multiple income streams to easily double or triple your speaking income.

At the end of this session, participants will know how to:

Define Your Vision and Business Plan for the Year
Understand the 5 Different Levels Experts Must Move Through to Create a Highly Paid Expert Business Model.

Session 3:Create Your One Page Business Plan to Develop Multiple Income Streams Around Speaking (Members Only)

Tuesday, February 21, 2023 @ 5:00 PM Eastern (60 min)

In session 3, participants will learn how to use the skill of speaking to sell online courses, live events, memberships, masterminds and more.

At the end of this session, participants will:

Speak to Sell Their Expertise in Multiple Formats
Turn Their Book into an Online Course, Workshop or Retreat
Host Your Own High Income Live and Online Events

Session 4: Hot Seats: Work on Your Business Plans & Income Streams Live Online with Debbie Allen (Members Only)

Tuesday, February 28, 2023 @ 5:00 PM ET (60 min)

In this final session, participants will spend this time working on their business plan and income streams along with Debbie’s personalized mentoring. Participants will have an opportunity to be in the ‘hot seat’ and discuss the business plan that they have created and the proposed income streams they plan on implementing in 2023.

At the end of this session, participants will:

Understand the Power of Creating a Vision and Business Plan for Growth and Increased Income
Listen in as Debbie Mentors Attendees Live on Their Business Building Income Stream Action Plan
Volunteer to Get Instant Feedback and Personal Support from Debbie’s Decades of Experience as an International Professional Speaker and Highly Paid Expert.

Frequently asked questions

Who is Debbie Allen, CSP?

Debbie Allen, CSP, has four decades of “in the trenches” entrepreneurial wisdom and business building experience as a professional speaker and world class expert. She understands the dynamics of business reinvention to start ups. And has built and sold multiple million-dollar companies in diverse industries.

As a professional speaker Debbie has presented before thousands in 28 countries around the world and authored 10 bestselling books.

As a speaker business consultant, Debbie works one-on-one and in small groups to naturally gauge how and where to take a business for expansion, increased sales and fast growth with her innovative expert positioning.

Debbie’s decades of business experience and innate business skills allow her to see beyond simple solutions, to visualize outcomes and results far into the future. She then lays out a path and a proven process for her clients to follow to ensure they achieve success. She also has the innate ability to quickly relate to other entrepreneurs, speakers, coaches, consultants, and experts in diverse industries.

Will these sessions be recorded?

Who should attend these sessions?

Is attendance required for this course?

Do I have to pay?